7 Common Mistakes in Black Friday Campaigns and How to Avoid Them
With rapid steps, we are approaching the fourth quarter: the time of year with the highest revenues for online stores, as Black Friday, Cyber Monday, and pre-holiday shopping await us. This means it’s time to plan your Black Friday campaigns 🚀 Although now is the …
15 factors that influence the conversion rate of your online store
Less than 22% of online businesses consider themselves satisfied with their website conversion rate. But why is this such an important metric for a business? When we compare the conversion rate value of two businesses in the same niche, we can determine which brand people …
Top 6 common mistakes in creating a Buyer Journey
No matter what product or service you offer to your potential customers, you must know who they are. But is that enough? Not quite… If you want to sell a lot and especially if you want to sell to the same person multiple times, you …
Case Study: From 0 to 323,927.14 Lei in Just 6 Months Through Email Marketing
Does Email Marketing Still Work? Currently, PPC channels are more popular for eCommerce businesses than Email Marketing. Why do we say this? If we look at most Digital Marketing groups, most of them discuss PPC and social media (statistics, examples, case studies, etc.), and less …
Case Study: From 0 to 63,295.30 lei in Revenue (ROAS 9.10) through Facebook Ads
I have prepared a new case study for you, in which we will present how we achieved from 0 to 63,295.30 lei in revenue (ROAS of 9.10) through Facebook Ads campaigns in just 2 months. The period we are considering for this case study is …
